About Phil ‘Felipe’ Toews

As a financial advisor, you know that markets are unpredictable—and so are investor emotions. What if you could build portfolios that not only withstand extreme conditions, but also empower your clients to think long-term and avoid panic-driven moves?

These are the questions that Felipe Toews has dedicated his career to answering.

A pioneer in applying behavioral finance to portfolio construction, he is the lead portfolio manager of the Toews Funds, the CEO of Toews Asset Management, and the co-founder of the Behavioral Investing Institute. His work is dedicated to helping advisors navigate market volatility while keeping clients engaged, informed, and on track.

With over 30 years of experience in managing portfolios, Felipe has experienced multiple market cycles and learned valuable lessons along the way. He began his career in 1987, and has worked through the internet bubble burst, the 2008 financial crisis, and the COVID-19 downturns.

Having managed portfolios through some of the most turbulent financial events of the past 30+ years, Felipe understands firsthand how fear and uncertainty can lead investors to make costly mistakes.

Felipe’s Behavioral Portfolio approach was born out of a simple but powerful insight: investors often buy high and sell low, driven by emotional responses to market turbulence. His framework offers a structured way to counteract this cycle—creating resilient portfolios that account for both long-term growth and sudden market disruptions or stagnation. More importantly, his approach provides advisors with a proactive communication strategy to educate clients, instill confidence, and help them think counterintuitively.

Felipe is a sought-after speaker, and a frequent commentator on financial markets. He’s appeared on CNBC, Bloomberg TV/Radio, and Fox Business News, and been featured in financial publications such as Barrons and Business Insider.

Felipe is a dedicated advocate for a better way to invest and to guide investors. His approach offers financial advisors a pathway to create more resilient, successful practices. 
Contact Felipe’s team to book him for your next conference or event.